What Can Lady Gaga Teach Your Company About Customer Loyalty?

customer loyalty

Lady Gaga has been called weird, eccentric, crazy, controversial, etc. But whether you hate her or love her, there's one thing she's really good at: making her fans happy. In 2009, Lady Gaga bought pizzas worth $1000 for her waiting fans at an autograph signing; She rewards devotion. She doesn't seek out new fans; she nurtures the loyal ones she currently … [Read more...]

Is Your Customer Service an Epic Failure?

customer service

Customer service should be the top priority of every business, yet unfortunately it's an area in which many companies fall short. How do you know if your customer service is failing? Your customers are telling you: If your customers are coming straight out and telling you they're not happy, don't treat each complaint as an isolated incident. Take each … [Read more...]

Email Newsletters: Will They Ever Go Away?

email marketing

The first ever email was sent in 1971. Today around 145 billion emails are sent each day. Social networks are growing day after day with more people using them to communicate and share information - precisely what we once relied upon email for. Yet the email newsletter seems reluctant to go away. Why? Email is static: Social networks move in real-time … [Read more...]

Retail Sales Post Postive News

call center service

For the fourth consecutive month the U.S. retail industry has been able to post positive sales gains. For the month of February, retail sales doubled the forecasts made for the month. As reported by Bloomberg, this is largely due to a stronger job market and improved financial situations for households. Increased wages, stronger stock markets and increasing … [Read more...]

Twitter Releases “Cards” for Businesses

social media customer service

One of the newest tools available in social media strategy for businesses is Twitter’s new Cards function. Entrepreneur reports that the Twitter Cards are designed to support various e-commerce efforts by competing with Facebook’s mobile app install ads. Twitter Cards can help businesses feature and showcase media such as images, app information and product … [Read more...]